Gaming for the Greater Good

Description

Part of the 2011 GSB Entrepreneurship Conference. Today, we spend over three billion hours a week playing online games. Games are engaging; they provide us with a sense of satisfaction and a chance to be part of something bigger than ourselves. What would happen if we applied these same dynamics to real world challenges? Learn how game thinking can be used to engage and empower participants to solve large-scale business, social, and educational challenges. Chapters 1. Introduction: Gaming For the Greater Good www.youtube.com 2. Molly Kittle: Client Services Team at Bunchball www.youtube.com 3. Nicole Lazzaro: Game Industry Consultant www.youtube.com 4. Mark Nelson: Stanford Persuasive Technology Lab www.youtube.com 5. Byron Reeves: Stanford Professor of Communication www.youtube.com 6. Game Dynamics: Byron Reeves www.youtube.com 7. Game Dynamics: Nicole Lazzaro www.youtube.com 8. Are Games Multicultural? : Mark Nelson & Molly Kittle www.youtube.com 9. The Element of Fun www.youtube.com 10. The Greater Good Question www.youtube.com 11. Games' Potential for Collective Action www.youtube.com 12. Distinction Between Online and Offline Games www.youtube.com 13. Game Scoring www.youtube.com 14. How Game Dynamics Affect Leadership www.youtube.com 15. Does Game Failure Hurt Less? www.youtube.com 16. Games: Social Vs. Business Vs. Education www.youtube.com 17. The Importance of Play www.youtube.com 18. Games Targeting Goals www.youtube.com 19. Audience Q & A: Addictive Games www <b>...</b>

Keywords

Behavioral Psychology, Entrepreneurship, Media & Technology, competition, start-ups, education, social, educational

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