BMW 550i GranTurismo--AutoMedia

Description

A promotional pilot we filmed with help from Elmhurst BMW. This is the BMW 550i GT with Chris Moran from Automotive Media Group. The unusually shaped BMW 550i Gran Turismo provides incredible long-distance touring comfort for four passengers. It's like being in a private jet, especially if you order the business class seating in back, then pile on the entertainment and driver assistance options. Costs like a private jet, too. Between BMW's two hatchback-like recent offerings, the 550i GT is the better vehicle than the two-year-old BMW X6. The GT will be even more desirable once BMW in the spring adds versions with a 300-hp six-cylinder engine and with all-wheel-drive. Only two things require acclimatization: the view from the outside looking at the side and rear, and the view from inside looking out the rear window. I put nearly 1000 effortless miles on the 550i GT in a long, single-day trip down the Eastern seaboard during a gloomy, damp winter day and night, the kind of day that inspired Edward George Bulwer-Lytton to take pen in hand and proclaim, "It was a dark and stormy night." With a price starting at $65275 and topping $90000, the 550i GT represents excess, just not Bulwer-Lytton's wretched excess. Virtually every one of the $1000-here, $2500-there options has a reason for being in the car. As with other high end BMWs, there are more than a dozen entertainment, performance, driver assistance, and pampering options. For the comfortably affluent car fanatic, I <b>...</b>

Keywords

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