2011 Nissan Juke

Description

#98 - Most Viewed (Today) - Autos & Vehicles - Japan Nissan revealed for the first time its all-new small Crossover - Nissan Juke. Designed to offer a refreshing alternative for customers who are shopping in the small car segment of the market, but uninspired by the traditional offerings, Nissan Juke is a distinctive combination of SUV toughness and sporting style. Nissan Juke will inject some much needed masculinity and dynamism into the small car market. The decision to introduce the industry's first small crossover into the small car market reflects Nissan's philosophy of challenging conventions in Europe. "In the last five years we have enjoyed significant growth in a crowded European market. This has been achieved by challenging traditional patterns and moving away from the C and D segments. Instead, we have pioneered the introduction of crossovers. We started with Murano and then, in higher volumes, with Qashqai - a car which has far exceeded our expectations. Sales have exceeded half-a-million in Europe in less than 3 years," said Colin Dodge, Executive Vice President, Nissan Motor Company, Ltd. Nissan Juke will be manufactured in Europe at Nissan's factory in Sunderland, England, and in Oppama, Japan. In Europe, its production alongside the Note compact family car and Qashqai crossover is the result of an investment in excess of 60m Euros, which safeguards over 1000 Nissan jobs, and more than 2000 in the supply chain. Sales of Nissan Juke will begin in Japan in <b>...</b>

Keywords

nissan, juke, 2011, concept, new, car, japan, JUNK

Related videos ^Experimental